Why You Need Promotional Products
Aug 1
In a world of ever-changing advertisement trends, there is one marketing solution that never grows old - promotional products. Studies show promotional products were ranked as the highest advertisi...
Continue ReadingWhat’s Up With Unboxing Videos? The Trend You Must Try
May 27
We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...
Continue Reading9 Useful Apps for Sales & Marketing Professionals
May 19
Your phone's ringing off the hook. You've got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how you're ever...
Continue Reading6 Benefits of Customer Loyalty Programs
May 12
Everybody loves getting new business - it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into generating...
Continue ReadingHow Promo Products Can Make a Lasting Impression
Apr 20
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...
Continue ReadingBranding 101: Let’s Talk Logos
Mar 21
A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...
Continue Reading6 Books That Every Business Owner Should Read
Jan 28
As business owners, it's crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it's als...
Continue Reading5 Healthy Tips for Business Trips
Nov 15, 2025
So, you're traveling for work again. There are only 365 days in the year, can you recall how many days you've been on the road? It doesn't matter if you are traveling internationally to Hong Kong,...
Continue Reading6 Reasons You Need a Company Store
Oct 24, 2025
As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...
Continue ReadingProduct Safety: What You Need to Know
Jul 20, 2025
No matter what they're purchasing, no one wants their products to be unsafe - it's a no-brainer! In the United States, there are several different product safety regulations that promotional produc...
Continue ReadingHow One Hour Can Determine Your Success
May 30, 2025
After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...
Continue ReadingHow to Put Together an Onboarding Kit
Apr 10, 2025
Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...
Continue ReadingDecoration Methods, Simplified: Part II
Mar 6, 2025
In our recent post Decoration Methods, Simplified: Part I, we introduced you to several different types of decoration methods for promotional products. Because there are SO many options, now we're ...
Continue Reading5 Invaluable Marketing Books to Help Grow Your Brand
Jan 30, 2025
In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...
Continue Reading3 Things Every Busy Professional Needs
Nov 26, 2024
If there's one thing we never have enough of, it's time. We haven't quite figured out a way to freeze time yet, but we have found ways to save it. If you're a busy professional, these three FREE pl...
Continue ReadingYour Guide to Promotional Shirts
Jul 4, 2024
If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...
Continue ReadingHow to Protect Your Business From Hackers
Jun 27, 2024
Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluab...
Continue ReadingYour Graphic & Web Design Cheat Sheet
Apr 23, 2024
The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we've put together a cheat sheet with answers to some of the top graphic de...
Continue ReadingThe Power of Promo: Why People Love Freebies
Feb 3, 2024
Getting free items can feel like winning the lottery. Whether it's a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something for ...
Continue ReadingGraphic Design Terms Everyone Should Know
Jan 12, 2024
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...
Continue Reading5 Simple Tips to Organize and Run Effective Meetings
Dec 13, 2023
If you work from 9 to 5, chances are you've sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn't matter the industry you are in, meetings are inevitable....
Continue ReadingImprint Everything: A Guide to Printing Methods
Oct 29, 2023
Once you've found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decorati...
Continue Reading5 Ways to Boost Employee Morale
Aug 16, 2023
When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract ...
Continue Reading7 Ways to Instantly Make Your Website More User-Friendly
Mar 30, 2023
With more and more people preferring to conduct business exclusively online, a user-friendly website isn't just desirable, it's required if you want to be successful. These seven tips will help you...
Continue ReadingThe Secrets to Attracting Ideal Customers
Jan 18, 2023
You put together the business plan, signed the lease, designed an informative website and...*crickets*. It can be pretty discouraging when you put in the effort, but you're not attracting your id...
Continue ReadingGeneration Z vs. Millennials: What’s the Difference?
Jan 3, 2023
We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, "killing" chain restaurants, and being social media obsessed. But what actually defines a millenn...
Continue ReadingGraphic Design Terms Everyone Should Know
Dec 19, 2022
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save y...
Continue ReadingBranding 101: What Makes a Brand Powerful
Sep 30, 2021
A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...
Continue ReadingWhy You Should Be Having More Fun at Work
Sep 15, 2021
In the past, the words "work" and "fun" were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enjoying yourself at wor...
Continue ReadingGiving Back: The Importance of Corporate Social Responsibility
Apr 1, 2021
Whether you're putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a better ...
Continue ReadingUsing Customer Profiles to Find the Perfect Promo Products
Mar 25, 2021
When business owners are asked about the customers they serve, many times, their response is: "Well, we serve everyone..." If a company served everyone, it would be impossible to build a successfu...
Continue Reading4 Ways to Improve Communication
Sep 18, 2020
Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you're at the movie...
Continue Reading16 Ways Color Affects Your Branding and Marketing
Aug 13, 2020
Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...
Continue ReadingCorporate Social Responsibility and the Beauty of Giving Back
Jul 23, 2020
Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn't it? But it doesn't h...
Continue ReadingLanyards: Everything You Need to Know
Jul 15, 2020
When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different ...
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